Mission & Values

Home Mission & Values


To Become The #1 Experience Provider in the Middle East

The Middle East is made up of many countries and many different cultures, religions and ways of working. We understand that for many global travel companies, it is sometimes difficult to operate remotely in the region and for that reason Arabian Lux was born.


8 Regional Destinations · 1 Premium Operator · 1 Point of Contact

Our Mission

Our mission is to successfully create, market and deliver premium ground services and unique memories throughout the destinations of United Arab Emirates, Oman, Jordan, Saudi Arabia, Maldives, Qatar, Bahrain and Egypt

To constantly communicate efficiently and seamlessly with our global partners

To provide fair and transparent pricing on all levels

To create unique and memorable experiences for all our guests

To always act in the best interests of our global partners and their guests

To provide superlative in-destination ground services and support

Our Core Values

Our Core Values are what drive us to successfully serve our partners and guests. 7 days a week, 365 days a year, our focus is on exceeding all expectations and delivering unique and long lasting memories

Creativity and knowledge to plan and deliver personalized experiences

Authenticity in our experiences. No-one knows our destinations better

Passion for our destinations and for the delivery of spectacular memories

Agile, flexible and dynamic enabling us never to say no

We put our guests and partners first, no matter when and what

Technology is a key tool, but humans and one2one come first

Transparency and communication throughout all our processes

We just love what we do